The Crotchet & Knitting Brand Influencing a Fresh Narrative Upon Nigeria’s Fashion Scene

Crotchet is the procedure of creating textiles with a crochet hook in order to interlock loops of yarn, thread, or strands of other materials. The name is derived from the French term crochet, meaning ‘small hook’. The key difference between crochet and knitting, beyond the implements used for their production, is that each stitch in crochet is completed before the next one is begun, while knitting keeps many stitches open at a time.

A Nigerian, Ibadan based Crotchet and Knitting brand, Modhan is introducing a new fashion narrative with its wool Crotchet and Knitting clothings, interior decoration pieces and accessories one collection at a time.

It’s Founder, Modupe Olakanye sheds light during an interview with Theparakeetshow.com , regarding the birth and survival of her brand amid a Covid-19 outbreak as well as the Uniqueness of her Empire. Happiness Irabor provides the excerpts:

What brought about the birth of Modhan crochet & knit brand?

Growing up I always knew that I never wanted to be regular. (laughs) It all started from being depressed, then I took it up as an hobby and then professionally. I wanted to do something unique that gives me joy and makes me happy, which is how Modhan came into existence.

 

Why did you choose crochet & knit to create your products?

I choose crochet & knit because it helps with my depression as I find it to be therapeutic. It helps me to be patient, it teaches me a lot of things and it is a very cool and creative aspect of creative designing as well. People think this craft is outdated. But, I wanted to show that there are ways to go about it to modernize it to make it fashionable.

 

What gives you inspiration to create your designs?

A lot of things gives me inspiration to create my designs, like nature. I love Art. I draw my inspiration from Art, nature, colours, watching fashion shows, musicals,yeah. (laughs).

How has your clothing brand been able to survive in a society were people prefer the western mode of dressing to African attires?

My brand has been able to survive in this kind of society because it is not regular. It is very unique and you cannot find it anywhere. It is just unique and very creative. There is a story behind every design and piece I create. I want my client to be confident in whatever they put on so by being creative and innovative, we have been able to survive in this society and people really love and admire that about us.

 

Does getting the actual and quality textile for your designs form a kind of challenge to Modhan’s crochet & knit clothing brand and how have you been able to overcome such challenges if it has?

Yes I would say the challenges facing the brand right now pertaining to the materials being used for production is the quality of the yarn. Yes I make use of yarn produced in Nigeria but they are not 100% cotton and a lot of my clients do appreciate the one in cotton wool material. But, the ones produced in Nigeria are not 100% cotton, they are acrylic so to overcome that challenge we have to make use of foreign product and a lot of people don’t want to pay extra for that because we are making use of foreign product and foreign products are quite expensive.
You can Imagine a bundle of wool produced in Nigeria is around 200 naira. But, for foreign it ranges, say from 1,500 naira or more. The least you can get it for is 1,250 naira, of which, that is for just one bundle. So you can imagine. If I am to make use of 10 wools of Nigeria’s product to make a piece that’s like #2000 and our clients wants quality material and I need 10 pieces, at the rate of 1000 naira that is 20,000 naira. That’s just for materials, so, how much am I going to sell it? Thus, I hope that our country produces better quality cotton wool material so it will be very good and our client will be pleased with the outfit at the end of the day.
On our part as a brand, we talk the clients into us using available materials for such production if they can’t afford the foreign material because the local material are very good, durable and long lasting. All we just have to do is to educate them on how best to take care of such materials.

 

How accessible are the materials and textiles you use to create your clothings?

They are very accessible, I make use of majorly the local yarn produced here in Nigeria so it is readily available and accessible. And of course on some instances I do make use of the foreign yarn. But, I majorly use the yarn we produce in Nigeria.

How has your business been surviving the outbreak of the covid-19 pandemic?

This covid-19 pandemic is serious. A lot of people are not finding it funny because its affecting a lot of businesses,including mine. But, we try as much as possible to work and deliver by working remotely. Currently, I have been working from home and paying attention to details because at the end we all have to play safe and be good and alive (laughs).

 

What initiative do you think fashion brands need to implement in order to thrive during these tough times?

I believe the best and safest way to thrive during these tough times as a fashion designer is to work remotely, create new content, Modular your target market, invest in a lot of things that will help the business grow, and create more.

 

If you are to do any other thing asides crochet & knit what will it be?

If I am to do anything aside crochet and knit, that will be photography. I love taking pictures, I love modeling, I just love pictures.

356 thoughts on “The Crotchet & Knitting Brand Influencing a Fresh Narrative Upon Nigeria’s Fashion Scene”

  1. Hello there! This is kind of off topic but I need some advice from
    an established blog. Is it very hard to set up your own blog?
    I’m not very techincal but I can figure things out pretty fast.
    I’m thinking about making my own but I’m not sure where to begin. Do you have any tips or suggestions?
    Many thanks https://aurogra.buszcentrum.com/

  2. It is appropriate time to make some plans for the future and it is time to be happy.
    I have read this post and if I could I wish to suggest you
    some interesting things or suggestions. Maybe you could write next articles referring to this article.
    I desire to read more things about it! http://cialllis.com/

  3. Pingback: cytotmeds.com
  4. Howdy just wanted to give you a quick heads up.
    The text in your post seem to be running off the screen in Chrome.
    I’m not sure if this is a formatting issue or something
    to do with web browser compatibility but I thought I’d post to let you know.
    The style and design look great though! Hope you get the issue resolved soon. Many thanks http://herreramedical.org/azithromycin

  5. XEvil – the best captcha solver tool with unlimited number of solutions, without thread number limits and highest precision!
    XEvil 5.0 support more than 12.000 types of image-captcha, included ReCaptcha, Google captcha, Yandex captcha, Microsoft captcha, Steam captcha, SolveMedia, ReCaptcha-2 and (YES!!!) ReCaptcha-3 too.

    1.) Flexibly: you can adjust logic for unstandard captchas
    2.) Easy: just start XEvil, press 1 button – and it’s will automatically accept captchas from your application or script
    3.) Fast: 0,01 seconds for simple captchas, about 20..40 seconds for ReCaptcha-2, and about 5…8 seconds for ReCaptcha-3

    You can use XEvil with any SEO/SMM software, any parser of password-checker, any analytics application, or any custom script:
    XEvil support most of well-known anti-captcha services API: 2Captcha.com, RuCaptcha, AntiGate (Anti-Captcha.com), DeathByCaptcha, etc.

    Interested? Just search in YouTube “XEvil” for more info
    You read this – then it works! 🙂

    http://xrumersale.site/

    Regards, LolitadeD1524

  6. Pingback: 120 mg dapoxetine
  7. Pingback: dapoxetine 1mg
  8. It’s appropriate time to make some plans for the future and it’s time to be happy. I have read this post and if I could I desire to suggest you few interesting things or advice. Perhaps you could write next articles referring to this article. I desire to read even more things about it!

  9. This is the perfect blog for anybody who wants
    to understand this topic. You understand so much
    its almost hard to argue with you (not that I actually would want to…HaHa).
    You certainly put a fresh spin on a topic which has been written about
    for years. Great stuff, just great!

  10. Definitely consider that that you stated.
    Your favorite reason seemed to be on the internet the simplest thing
    to keep in mind of. I say to you, I definitely get irked while folks consider worries that they just
    do not understand about. You managed to hit the nail upon the highest and defined out the entire thing with no need side
    effect , other folks could take a signal. Will likely be back to get more.

    Thanks https://buszcentrum.com/deltasone.htm

  11. Greate post. Keep posting such kind of information on your
    blog. Im really impressed by it.
    Hi there, You have performed an excellent job. I will certainly digg it and in my
    view recommend to my friends. I’m sure they’ll be benefited from
    this web site.

  12. Hello everyone, it’s my first pay a quick visit at this website, and paragraph is genuinely fruitful designed for
    me, keep up posting these types of content.

  13. of course like your web-site but you need to check the spelling on several of your posts.
    Several of them are rife with spelling issues and
    I find it very bothersome to tell the truth on the other hand
    I will surely come back again.

  14. I have been surfing online more than 3 hours today, yet I never found any interesting article like
    yours. It is pretty worth enough for me. Personally,
    if all site owners and bloggers made good content as you did,
    the net will be a lot more useful than ever before.

  15. Pingback: ivermectin online
  16. I’m amazed, I must say. Seldom do I come across a blog
    that’s both educative and amusing, and without a doubt, you’ve
    hit the nail on the head. The problem is an issue that not enough
    men and women are speaking intelligently about. I’m very happy I found this during my hunt for
    something relating to this. ps4 games https://bitly.com/3z5HwTp ps4 games

  17. Холостячка 2 сезон https://bit.ly/39ioLkW Смотреть онлайн шоу Холостячка 2 сезон на СТБ.
    Пост шоу можно смотреть тут. Холостячка стб 2 сезон 1-2 серия

  18. Холостячка 2 сезон https://bit.ly/39ioLkW Смотреть онлайн шоу Холостячка 2 сезон на СТБ.
    Пост шоу можно смотреть тут. Холостячка стб 2 сезон 1-2 серия

  19. Холостячка 2 сезон https://bit.ly/39ioLkW Смотреть онлайн шоу Холостячка 2 сезон на СТБ.
    Пост шоу можно смотреть тут. Холостячка стб 2 сезон 1-2 серия

  20. Добро пожаловать в http://riobet-luxury.ru/ огромный выбор азартных игр на любой вкус. Программа лояльности всегда приносит выгоды, с каждом уровнем их становится всегда больше. Удобный интерфейс, вы всегда найдете нужную вкладку и игру.

  21. Pingback: ivermectin humans
  22. Its such as you read my thoughts! You appear to know a lot about this, like you wrote the book in it or something. I think that you simply could do with some to power the message house a bit, but other than that, this is excellent blog. A fantastic read. I will definitely be back.

  23. Pingback: stromectol 6 uses

Leave a Reply

Your email address will not be published.